I received an email today to read an article titled Building a New Girls’ Network. It is an insightful look on a growing movement happening everywhere. The new girls’ network is about women developing valued personal and professional contacts with other women. Reading further, I had a childhood memory that came full circle…
When I was little, I followed my mom everywhere. Lunch with friends always ended with shopping. While I waited and pranced around in boutique stores, my mom was trying on the latest fashions. I still remember when my mom purchased a black St. John skirt for $800! I remember saying to her, “$800! It’s just a black skirt?!?!” She replied, “Spend the money and buy good quality. Classics never go out of style.” Like an echo I replied, “$800! It’s just a black skirt?!?!”
Going back to the article, Christine Lau identifies networking styles to how men and women shop. She says men know what they want, find it, and make the purchase. Women, on the other hand, like the freedom of having choices and having the time to make the right decision, and embracing the entire shopping experience. Networking for women is very much the same. It’s about the quality interaction and positive experiences you have when meeting like-minded women.
In my business, clients should know that I only want to give them the best. To me that’s very important. We are about giving gifts of exceptional quality, and that’s the Bess Impression!
Click to read the HawaiiBusiness article:
http://www.hawaiibusiness.com/Hawaii-Business/July-2009/Building-a-New-Girls-039-Network